Privacy Policy

Last updated: January 7, 2025

Introduction

Adssets AB (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (https://adssets.com) or use our advertising services (“Adssets Services”).

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access our services.

1. Key Information

  • Data Controller: Adssets AB (Contact: privacy@adssets.com)
  • Legal Basis: We process your data based on consent, contractual necessity, legal obligations, and legitimate interests
  • Data Protection Officer: You can contact our DPO at privacy@adssets.com

2. Information We Collect

2.1 Information You Provide to Us

When you interact with our services, you may voluntarily provide:

  • Name
  • Email address
  • Mailing address
  • Telephone number
  • Company information
  • Other information you choose to provide

2.2 Information We Collect Automatically

When you use our services, we may automatically collect:

  • Approximate geographic location
  • Domains where Adssets advertisements are displayed
  • Interaction metrics (views, clicks, time spent viewing ads)
  • Usage patterns within our tools

2.3 Cookies and Similar Technologies

We use cookies within our tools only to:

  • Authenticate users
  • Maintain necessary tool functionality

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our tools. We do not use cookies in our advertising delivery.

3. How We Use Your Information

We use your information for:

  • Providing and improving our services
  • Communicating with you
  • Personalizing advertising content
  • Analytics and performance monitoring
  • Legal compliance
  • Protecting our legitimate business interests

4. Legal Basis for Processing (GDPR)

We process your personal data under the following legal bases:

  • Consent: When you explicitly agree to the processing
  • Contractual Necessity: To fulfill our contractual obligations
  • Legal Obligation: To comply with applicable laws
  • Legitimate Interests: For our legitimate business purposes

5. Data Sharing and Disclosure

We may share your information with:

  • Advertising partners and publishers
  • Service providers and technology partners
  • Legal authorities when required by law
  • Business partners (with your consent)

We require all third parties to respect the security of your personal data and treat it in accordance with applicable laws.

6. Data Storage

All data is processed and stored within the European Economic Area (EEA). We do not transfer personal data outside the EEA.

7. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

  • Encryption
  • Access controls
  • Regular security assessments
  • Hosting in Tier 3 data centers
  • Industry-standard security protocols

8. Your Rights Under GDPR

You have the right to:

  • Access your personal data
  • Rectify inaccurate data
  • Erase your data (“right to be forgotten”)
  • Restrict processing
  • Data portability
  • Object to processing
  • Withdraw consent
  • Lodge a complaint with a supervisory authority

To exercise these rights, contact us at privacy@adssets.com.

9. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including:

  • Legal obligations
  • Accounting requirements
  • Dispute resolution
  • Fraud prevention

10. Children’s Privacy

Our services are not intended for children under 16. We do not knowingly collect or process data from children under 16 without parental consent.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to read their privacy policies.

12. Analytics and Advertising

We use:

  • Google Analytics (with IP anonymization)
  • Social media plugins

You can opt out of:

13. Changes to This Policy

We may update this privacy policy periodically. The updated version will be indicated by an updated “Last Updated” date. Your continued use of our services after changes constitutes acceptance of the updated policy.

14. Contact Us

For questions about this privacy policy or our privacy practices:

Adssets AB 

Mailbox 373, 111 73 Stockholm.

Email: privacy@adssets.com