DEALS

    The operating layer for programmatic deals

    Push programmatic deals directly to your DSP — with full transparency on inventory, sites and pricing.

    No DSP? Launch campaigns with Self-serve Advertising.

    • Centralized deal repository across all partners
    • Full transparency on inventory, sites and formats
    • Activate through your DSP or launch directly with Self-serve Advertising
    Adssets deal repository — active deals, DSP integrations and status
    LAYER 01 — REPOSITORY
    Deal Repository
    Active deals, DSP integrations, deal IDs and status — one source of truth.
    Adssets performance intelligence — CPM trends, viewability and impressions
    LAYER 02 — PERFORMANCE
    Performance Intelligence
    CPM trends, viewability, impressions and historical performance.
    Adssets inventory transparency — sites, publishers and reach
    LAYER 03 — TRANSPARENCY
    Inventory Transparency
    Sites, publishers and reach — full visibility on what you buy.
     THE PROBLEM

    Programmatic deals are powerful — but the workflow is broken

    Deals are scattered everywhere

    Across emails, PDFs and spreadsheets.

    No clear source of truth

    Multiple DSPs with no unified overview.

    Slow, manual workflows

    Teams rely on handovers and coordination.

    No transparency

    You don't know what you're actually buying.

    THE SOLUTION

    Meet the Deal Layer

    Deals were supposed to simplify programmatic buying.

    Instead, they created another layer of spreadsheets, emails and manual coordination.

    Our platform turns deals into a structured workflow with visibility from negotiation to activation.

    • Create, fetch and update deals in one interface
    • See exactly what inventory you're buying
    • Reduce manual communication between teams
    • Activate deals faster across DSPs
    Adssets deal layer dashboard
    HOW IT WORKS

    How to actually use Deals

    01

    Discover inventory

    Find publishers, sites and CPM opportunities.

    02

    Package a deal

    Combine inventory, pricing and targeting into a structured offer.

    03

    Collaborate

    Share internally or with clients and collect approvals.

    04

    Push live

    Send directly to DSPs and activate campaigns.

    TRUSTED AT SCALE

    Used by clients across 14 markets

    975+
    Advertisers
    1.2B
    Monthly impressions
    14
    Markets
    99.9%
    Platform uptime

    Start working smarter with programmatic deals

    From discovery to activation — all in one platform.