January 18, 2021
Adssets thoughts on advertising trends for 2021
Nothing makes us smile like reading an article on The Drum that predicts 4 out of 5 key trends to…
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July 11, 2019
Integrate your own behavioural targeting data
We are now adding support for you to integrate your own behavioural targeting data directly into ACM and use it…
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June 17, 2019
New interaction icons
New icons We have updated all of our standard ad templates in ACM with our new interaction icons. We created…
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June 12, 2019
Why a CMP matters in advertising?
These days, anyone involved in digital marketing is dealing with “martech” since digital by default is technologically-based. It’s a combination…
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May 31, 2019
Next trend in mobile, smartphones are sharper than laptops!
For the past few years, experts have been discussing whether desktop ads are really dead. While many argue that there…
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May 23, 2019
New WebGL ad format for desktop called Velvet Drop
We have released the Velvet Drop, a new ad format in ACM. It's a desktop take-over format that drops an…
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May 21, 2019
Why a DCO matters in advertising?
Dynamic creative optimisation is a relatively unused technology in the online advertising space. But it tends to rise deeply in…
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May 9, 2019
Video is so hyped, here is why!
Video is the next big thing Video is taking over the digital world, it’s obvious. But the speed at which…
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May 9, 2019
Two new standard ad formats in ACM
Two new standard ad formats Two new standard ad formats have been released to all ACM clients. The two new…
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April 24, 2019
Personalise VAST video using GEO
In a VAST world and where players work differently, we have accepted that the only way is to be smart…
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